Azul Paraiso Direct Mail

Costa Rica: the perfect place to invest in a luxurious vacation home.

This direct mail piece, aimed at affluent Americans looking to purchase a destination vacation home features colorful photography of Costa Rica, the property for sale, and copy that exudes the comfort of “home.” These elements came together in a long gate-fold mailer that showed off the panorama view and produced a higher than average response rate.

Client: Azul Paraiso
Design: Heather J. Moore
Copy: Glenn Eddie Gill
Agency: Revel